Music Business: 4 Pillars of the Band/Fan Relationship -

[Mumbo Sauce]

Thought this was interesting due to the fact that most artists are still trying to figure things out in the New Music Business. Here's a simple list from my friends over at Hypebot.


4 Pillars Of The Band & Fan Relationship
1) Attract

2) Communicate
It's a two way conversation

3) Build Loyalty
Keep interest with new songs, videos, shows & more

4) Monetize

Each fan (casual, active, fanatical) will want a different product level (free, affordable, premium)
It's as simple and as hard as that.